Top 5 Communication Apps on Android in El Salvador, Q2 2023

During the second quarter of 2023, the top communication apps on the Android platform in El Salvador showcased varying trends in downloads and active users. Here’s a detailed look at their performance:

WhatsApp Messenger saw consistent downloads throughout the quarter, with a peak of approximately 35.2K in the final week of March. Downloads fluctuated but remained robust, hitting a low of 20.2K in mid-June before recovering to around 25.2K by the end of the quarter. Active users for WhatsApp Messenger remained relatively stable, hovering around 2.2M weekly.

Messenger from Meta Platforms, Inc. experienced a steady download rate, starting the quarter with 28.1K downloads and ending with nearly 19K by late June. Active user numbers stayed consistent, ranging between 528.9K and 537.6K, indicating steady engagement throughout the quarter.

Snapchat from Snap Inc saw its weekly downloads fluctuate, beginning at 25.3K and experiencing a dip to around 13.5K in late May. However, it rebounded to 20.6K by the end of June. Active users showed a positive trend, starting at 872.3K and growing to nearly 978.1K by the end of the quarter. Revenue for Snapchat showed minor but consistent growth, peaking at $22 in the final week of June.

WhatsApp Business also maintained a steady download rate, with numbers ranging from 13.3K in late March to around 9.7K by the end of June. Active users demonstrated a growth trend, starting at 619.7K and increasing to 662.8K by the end of the quarter.

Mi Tigo El Salvador had the lowest download numbers among the top 5 but showed relatively stable trends, starting at 10.8K and ending at 8.1K. Active users remained consistent, fluctuating slightly between 40.2K and 45.2K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.